Focus on what you can do to build real value for your institution’s brand online to overseas audiences.
Successful differentiation is the outcome of staying internally consistent and externally relevant.
International recruitment is continuously changing; digital marketing is key to help enhance strategy.
What real outcomes can we expect to see from this announcement?
Understanding Key Markets: India – how attitudes, preferences, and academic interests are changing.
Understanding Key Markets: Brazil – how attitudes, preferences, and academic interests are changing.
Dr Erik Lithander shares his thoughts on Brexit, the UK's position globally, and UK government policy
Understanding Key Markets: Vietnam – how attitudes, preferences, and academic interests are changing.