As leaders in digital marketing, we offer institutions a full suite of high-impact advertising solutions across the world's most popular student websites. Institutions are able to prioritize specific audiences and niche courses using both onsite and off-site promotions, leading to more click-throughs and conversions to inquiry and application.
Featured Institution helps your institution shape recruitment outcomes and diversity objectives by driving more engagement in targeted locations and subject areas. It enables you to generate more page views, leading to increased web-clicks to your website and thereby directing more leads for your university and IDP counsellors to convert. Featured Institution also allows you to drive more targeted student engagement with your university brand at key points in the recruitment cycle.
If you’d like to find out more about Featured Institution, please get in touch with our client partnership team.Contact us
Locally-hosted microsites enable students to research institutions and engage in their first language. IDP Connect provides in-house, hand-translated microsites in 9 languages, hosted on local servers and linked from your website. This ensures content is available not only to students, but also to parents or sponsors who may not be native English speakers. Our Student and Parent Buyer Behaviour research suggests that parents and sponsors are key decisions makers in the country and institutions a student selects, while students typically choose their major, underscoring the importance of having content accessible to both audiences.
If you’d like to find out more about this service, please get in touch with our client partnership teamContact us