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Introducing IQ

IDP Connect's IQ addresses the key challenges faced by higher education institutions by unlocking the full potential of data and intelligence. Empowered by our real-time student data and cutting-edge analytics, institutions can make informed and evidence-based decisions using our range of IQ services. IQ offers a full suite of raw data, analytical tools and expert support to help institutions elevate their performance in an increasingly competitive higher education arena. Drawing on the world’s largest live dataset of researching prospective students, we help institutions discover what, when, where and how students are approaching their studying experiences and to accurately predict future trends.

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Download our IQ International brochure below:

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Research & consultancy

IQ Consulting

IQ Consulting is a tailored service offering institutions custom data, expert support and custom analytics to meet their unique needs and goals. We combine the world’s largest set of live student data sources, analytical tools and in-house expertise to provide full-funnel strategy analysis and deliver actionable insights specifically designed to secure and grow your institution’s position within the marketplace.  With decades of director-level experience from across a range of industries, our IQ consultants will work closely with you to drill down into the granular detail of how your institution is performing, where the opportunities are, and how to take advantage of them. Our world-class data ensures that your institution can make better-informed decisions to strategically drive recruitment. 

Benefits include: 

  • Extensive portfolio development based on custom demand analytics and data visualizations 

  • Customized, in-depth competitor and market gap analysis  

  • International student placement funnel benchmarking 

  • Google Analytics consulting 

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If you’d like to explore how we can work with your institution using our Research and Consultancy services, please get in touch

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Why IQ Consulting?

IQ consulting is focused on your institution’s goals, offering unique market insights into the world’s largest set of live student data sources. We offer the most comprehensive market research in the higher education sector, equipping you with the knowledge to develop both short and long-term strategies to promote your institution in the most effective way possible to prospective students. We utilize our vast data sources, custom student sampling, in-depth interviews, feedback from student panels and surveys and comprehensive expert research to answer the questions that matter most to your institution. We also draw on the insights and expertise of our trusted network of counsellors around the world and elevate the student voice to help guide your institution’s marketing and recruitment strategies.

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If you’d like to explore how we can work with your institution using our Research and Consultancy services, please get in touch

Find out more

A typical IQ consultancy package includes

12+ In-depth interviews with IDP student counsellors
50-60 Days of work spread across expert teams
2-3 Years of historic and third-party data researched, reviewed and analyzed

We’ve been able to take the data analysis and research that IDP Connect have done and we’ve really been able to look at what our market share is, and then look at what our potential for growth is in those markets.

Rachel MacSween

Rachel MacSween

Director of International Recruitment, Partnerships and Mobility

The University of York

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If you’d like to find out more about  IQ International services, please get in touch with  our client team

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