Higher Education Marketing Conference 2024

IDP Connect is a Headline Supporter of the Higher Education Marketing Conference on 26 June in London. This annual event is dedicated to HE marketing and recruitment professionals to explore the latest ideas and insights in delivering impactful and engaging student recruitment campaigns. Over 200 delegates are expected to attend. Focal points of the conference are:

• Exploring the market - explore the state of the UK student recruitment market, the expectations of prospective students and what influences student decision making.

• High impact brands - assess how to enhance the distinctiveness of a brand and develop a competitive market positioning.

• Content led campaigning - gain practical insights on delivering high impact, content-led campaigns with an emphasis on authenticity and engagement.

• Optimising the funnel - analyse the latest solutions in driving conversion and maximising engagement across all touchpoints

Our inhouse domestic recruitment experts will be running a morning session on the day. More details will be shared shortly.