About Paul Woods

Paul has worked in HE marketing for 16 years, in roles covering UK and international marketing and student recruitment across three universities. As Group Director at LSBU, he currently oversees Marketing, Recruitment and Communications. Previously he led the student marketing function at Middlesex University and delivered positive results by bringing together the digital and ‘real-life’ experiences of prospective students across a joined-up journey, harnessing the power of new technologies to achieve cut-through and driving up conversion at each stage.