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CP- Data subscription (Intl)- introduction

Introducing IQ

IDP Connect IQ helps address the key challenges faced by higher education institutions by unlocking the full potential of data and intelligence. Empowered by our real-time student data and cutting-edge analytics, institutions can make informed and evidence-based decisions using our range of IQ services. IQ offers a full suite of raw data, analytical tools and expert support to help institutions elevate their performance in an increasingly competitive higher education arena. Drawing on the world’s largest live dataset of researching prospective students, we help institutions discover what, when, where and how students are approaching their studying experiences and to accurately predict future trends.   

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Download our IQ International brochure below:

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Demand Tracker

Demand Tracker is a self-service subscription tool that draws on the world’s largest live student dataset, enabling institutions to visualize, track and forecast trends in student demand. Using Demand Tracker, institutions can visualize prospective student behavior from as early as 1-2 years before students make their higher education decisions, empowering them to identify and understand changes in student behavior. Institutions can observe the impact of policy decisions, forecast areas of growth or decline and compare their performance in relation to competitor institutions.  

Subscribers get access to a range of exclusive intelligence reports, including customized visualizations from sector data sources such as Open Doors and tailored global reports highlighting a variety of themes from our live dataset of over 100m annual site visits. Demand Tracker offers both a helicopter and microscopic view of the higher education landscape, equipping institutions with the knowledge to run highly effective student marketing and recruitment campaigns. 

Benefits include: 

  • Real-time analytics allowing institutions to focus on demand trends such as region, city, subject, sub-discipline, study level and more to allow for accelerated and improved decision making  

  • Increased competitor intelligence and benchmarking against self-selected competitor set to shape future recruitment and marketing strategies 

  • Data visualization for all key international markets and IDP student placement analytics 

  • Access to our International Crossroads survey dashboards, enabling you to analyze the perceptions and intentions of international higher education applicants and offer-holders during the coronavirus pandemic 


Find out more about IQ Demand Tracker tool

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Our global reach

150+Offices worldwide
100m+Site visits per year
8+ in 10Students would recommend us

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If you’d like to find out more about  IQ International services, please get in touch with  our client team

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