18 articles
Why you should add retargeting to your digital marketing toolkit
Understand how retargeting could benefit your institution
Content tips for institutions to engage with the Turkish student market
Snapshot interview with Esengul Kercin, Senior Country Marketing Executive for Hotcourses Turkey
Expert insights on attracting more Thai students: Q&A with our Hotcourses Thailand editor
Engaging with prospective Thai students to drive more demand to your institution
Content Priorities Revisited: International Student Messaging #2 - COVID-19 Stories
Stories of current international students’ experiences are now more important than ever.
Content Priorities Revisited (CPR) Series: International Student Messaging #1 Outcomes
In part one of this series, we will look at communication flow and how it relates to outcomes.
The 6 P’s of Strategic International Enrollment Management – # 6 Peers
There is value at all points in the enrollment process to have students involved in your recruitment efforts.
The 6 Ps of Strategic International Enrollment Management – # 5 Personalization
Explore how to personalize recruitment efforts to make a connection between future students and institutions.
The 6 Ps of Strategic International Enrollment Management - # 4 Partnerships
To reach the world in a focused, efficient way requires choosing the right partnerships.
Challenge or Opportunity? 2021 International student marketing for the USA
The impact of COVID-19 on international students and the intake of destination countries can't be understated.
Without Travel, How are You Recruiting International Students this Fall?
Now, international admissions staff must rely on a digital footprint to connect with prospective students.
Reopening Realities: How Communication With International Students Matters More Than Ever
With COVID-19, international education was turned on its head when decisions were made to change the sector.