HELOA National Conference 2024

We’re excited to support the HELOA National Conference taking place on 10-12 January at Crowne Plaza Newcastle. This 3-day event gives HELOA members the opportunity to glean the latest updates and best practice across the sector as well as develop CPD and network with peers.

The conference agenda covers include marketing, widening participation, student recruitment, postgraduate and more. To view the full programme, click here. Please note that this event is only open to HELOA members.

What are the key factors influencing students’ decision making? Presented by Ingrid Daujoti and Jon Montgomerie, IDP Connect

Our domestic recruitment experts, Jon Montgomerie, Associate Head of Client Success and Ingrid Daujoti, Account Director will provide valuable insights into student sentiment from our longitudinal UCAS deadline survey alongside real-time behaviour data drawn from the busiest UG research sites, Whatuni and Complete University Guide. 

They will delve into our pre-UCAS deadline applicant survey, consisting of a wealth of data that sheds light on student preferences, motivations, hurdles and expectations as they navigate their university choices. By examining the correlation between student sentiment and real-time market demand, they will reveal the key factors influencing decision making and provide actionable insight to HE professionals enabling them to effectively attract and support prospective students through the applicant process.